Sellers have support, but recent numbers still reward the right launch price.
If your next move depends on selling well, you need to know whether the market will forgive an ambitious asking price. I would not assume that in San Diego, CA, because recent numbers support seller leverage but still point to a market that responds best to correct positioning.
The typical asking price for active homes was $840,000 last month, while homes that moved into contract carried a typical asking price of $879,000. Closings happened at a typical $915,000, offers landed around 99.3% of asking, and the overall pace was 17 days in San Diego, CA. My takeaway for sellers is straightforward. The market is not rewarding delay for delay's sake. A lean supply level of 2.21 months helps, but buyers are still making decisions inside a visible price structure. If your home enters the market above the range buyers are actively accepting, you risk wasting the very leverage the market is giving you. Set the price to attract action in the first week. Compare your home to what buyers are choosing now, not to the highest outlier you can find. Be ready to respond quickly if early traffic does not support your number.
About Donald Maycott
Donald Maycott is a licensed Real Estate Professional affiliated with EXP Realty LLC, specializing in the San Diego market. With a focus on strategic marketing and deep local knowledge, Donald Maycott provides clients with expert guidance in navigating complex real estate transactions. View full profile →
