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Agent Action Plan: Tampa, FL January 2026 Market Focus

Published on Tuesday, January 13, 2026
Focus areas include Apollo Beach, Brandon, Lithia, Riverview, Ruskin, Sun City Center, Tampa, Thonotosassa, Valrico and Wimauma, along with surrounding towns, communities and neighborhoods.
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Agents working in Tampa, FL during January 2026 are well positioned with actionable insights and specific, metric-driven opportunities across the local market. With 1,640 homes available, the year’s opening is flush with listings for every buyer type. The question on many clients’ minds—“is it a good time to buy in Tampa, FL?”—is easily answered with evidence from this robust market environment.

The median price for single-family homes stands at $418,500, a strong 6.2 percent annual gain. Buyers need to move quickly, as the average property lasts just 42 days on market, but first timers are finding openings—activity has jumped 11 percent this year. For those seeking affordable homes in Tampa, FL this January 2026, the broad selection makes right-fit matches easier, especially alongside 310 new constructions hitting the market. Why it matters: agents using these facts lead clients to confident, educated decisions.

  • Active homes for sale: 1,640
  • Median single-family price: $418,500
  • First-time buyer surge: up 11 percent
  • List-to-sale ratio: 98.4 percent
  • Median rent (2-bedroom): $2,250
  • Rental vacancy: 6.3 percent

Executing the Action Plan in January 2026

Success this month is about timing, readiness, and response. Sellers leveraging the 98.4 percent list-to-sale ratio see faster results. With median closing times sitting at 42 days and concessions present in about 23 percent of deals, representation can create negotiating space. Cassandra Ingraham recommends agents draw on resources—including Tampa, FL buyer and seller playbooks—to coach every client on the nuances of January 2026 opportunities.

Fine-Tune Your Approach for Rental Clients

Rental turnover continues to be swift: 19 days on average, with amenities in 78 percent of active listings. Agents who help investors focus on value-adding features or consult on multi-family builds position clients for returns as 180 new units arrive. With a balanced vacancy, landlords and tenants find Tampa, FL market conditions ideal.

Your Next Address Starts Here

Agents looking for January 2026 results should partner with Cassandra Ingraham for local analytics, strategy, and support. The first move to success: act on Tampa, FL’s latest data.

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Next Steps for Market Leadership

Relying on timely market data is the best way to create trust and deliver consistent value. For the latest client results, keep Tampa, FL strategies central to your 2026 action plan, and be ready to pivot quickly as the market evolves this month.

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