How to size up your listing against the current field
You're deciding how your home needs to compete before you list, because buyers will compare you to what they can see today. My answer start with current supply and current pricing, since Mesa, AZ had 1,700 active listings last month with a typical list price of $465,000.
Looking at recent activity in Mesa, AZ, there were 1,700 active listings last month, and the typical list price among those actives was $465,000. Those active listings had a typical time on market of 52 days. That matters because buyers have choices, and your listing has to earn attention against a real set of alternatives. Some metrics were not reported for this period. Still, the combination of 1,700 actives and a 52-day typical active timeline tells me you should expect comparison shopping and you should plan your pricing and presentation accordingly. Before you list, identify your top competing listings and make sure your condition and presentation are clearly stronger or your price is clearly sharper. Price with the competitive set in mind, not just your own number, since the typical active list price was $465,000 in Mesa, AZ last month. Prepare for a marketing runway that can mirror the active timeline, because active listings were typically sitting for 52 days.
About Jeff Setlow
Jeff Setlow is a licensed Real Estate Professional affiliated with Exp Realty, specializing in the Mesa market. With a focus on strategic marketing and deep local knowledge, Jeff Setlow provides clients with expert guidance in navigating complex real estate transactions. View full profile →
